It happened over night and beer guzzling sports supporters thought it was doomed to a very short existence. It started with highlighted Mohican hairstyles and quickly progressed to include scarves and man purses. Today, the evolution of Beckham's creation has even allowed men to wear diamond rings and there is nothing that the old school of testosterone filled soldiers can do about it.
The metro-sexual man's arrival was a divisive affair; traditionalists bemoaned the lack of masculinity and aficionados proclaimed that it was a true reflection of gender equality. No matter on which side of the fence you sit, you cannot deny that the influence of the metro male is overwhelming.
The hairstyles were first limited to soccer players who wanted to emulate the star status of David Beckham, but today even rugby players (possibly the most brutal collection of ogres in sport) have started to sport Mohican hairstyle and frosted tips.
It wouldn't be far-fetched to suggest that the success of the metro-male could be attributable to desires of women. Demand dictates how we behave and women currently want good looking guys who don't lose their physiques when they stop playing sports. The influence of women on the modern man is so pervasive that men's diamond rings, illustrating commitment, have even been integrated into the ensemble of fashion accessories.
The tradition of women giving rings of commitment to men has its roots in the very masculine art of war. The sweethearts of soldiers would give their lover's rings during World War II as reminder of what was waiting when the fighting was over. The rings were originally plain and strictly masculine, but the modern equivalent is not quite as rugged.
Men can now be seen sporting reasonably large gemstones on their rings. The feminine touch let's observers know that the man is taken. The ring is designed to illustrate that the man has a woman in his life. In the same way that women decorate the bedroom, so too do they accessorize their men.
The continued prevalence of the metro-male is attributable to the complicity men in the movement from Stallone to Brosnan. Men no longer want to be seen as strong, all-conquering soldiers with speech impediments. When a man wears a diamond ring it illustrates that he is committed enough to sacrifice a bit of his bravado and masculinity. If you are serious about your girlfriend or wife, a small gesture like this could go a very long way.